THAILAND MICE FORUM 2018

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Thailand MICE Forum (TMF) is a Thailand Convention & Exhibition Bureau (TCEB) anchor event designed for the Thai business events industry who made a strong impact to all our business units; Meetings & Incentives, Conventions and Exhibitions. This is the platform for TCEB to engage the industry in discussions relating to our collective future. TMF 2018 will redefine the way events are used to engage the audience. Themed “Redefining The Industry”, TMF audience will enjoy conversations revolving our industry's future which underpin TCEB’s brand new global marketing campaign. Keynote speaker Deputy Prime Minister of Thailand, Dr. Somkid Jatusripitak will set the tone to what the future may bring, and for the first time, the Thai industry welcomes three Gen-NEXT industry leaders to share their vision of building a sustainable community through work-force management, the spirit of sustainability and the need to leverage innovation. The event will also showcase a 32-company innovation zone, handpicked to assist organisations wishing to innovate their business models, in addition to the deep-dive sessions conducted by the respective TCEB business units. Come join us in this collaboration, and help us redefine our industry.

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  • 08:00 am - 12:00 pm

    PLENARY SESSION

    place Plenary Convention Hall A

    08:00 › 08:45 hrs. Registration 08:45 › 09:05 hrs. Thailand MICE Forum 2018: Redefining Our Industry VDO 09:05 › 09:15 hrs. Thailand MICE Forum 2018: Redefining Our Industry by TCEB Chairman of the Board, Dr. Atchaka Sibunruang 09:15 › 09:50 hrs. Thailand the New Driving Force of Asian Economy by Deputy Prime Minister, Dr. Somkid Jatusripitak 09:50 › 10:00 hrs. MOU Signing Ceremony for EMTEX (Empower Thailand Exhibition) 10:00 › 10:30 hrs. Coffee Break and Tech Bar 10:30 › 11:15 hrs. The Future of the Business Events Industry - Building Communities in Year 2030 Leveraging Work-Force Management by Assistant Managing Director of Horizon Village & Resort, Ms. Nantanittaya Sesaweech - Building Communities in Year 2030 Leveraging Sustainability by Director of Guest Experiences at The Athenee Hotel, a Luxury Collection Hotel, Bangkok, Mr. Byrt Narong Auysawat - Building Communities in Year 2030 Leveraging Technology by CEO of Jenosize Digital Group, Mr. Nattasate Trithipcharoenchai 11:15 › 12:00 hrs. A New Era of MICE Innovation by Executive Director of National Innovation Agency (NIA), Dr. Pun-Arj Chairatana and CEO of Show No Limit Co., Ltd., Mr. Pongsuk Hiranprueck

  • 10:30 am - 05:30 pm

    ASSOCIATION MEETINGS › Convention (by invitation only)

    place Lotus Suite 1-4

    10:30 › 11:00 hrs. Welcome Note by TCEB Director of Convention, Mr. Sutichai Bunditvorapoom 11:00 › 12:00 hrs. “Redefine Convention Industry”(partnering with UIA) - Trend vs. Threat - Competition vs. Opportunity - Change vs. Embrace 13:00 › 13:30 hrs. Registration 13:30 › 14:15 hrs. “Redefine a Total Experience of Your Convention” (Partnering with IAPCO) - Evolving Format of Convention - Impact of Innovation & Convention Legacy - New Value Proposition & Convention Marketing 14:15 › 15:00 hrs. “Redefine the New Chapter of Association” (Partnering with MSAE) - Association’s New Normal - Survive with Flying Colors - Connection & Collaboration 15:00 › 16:30 hrs. Coffee Break 16:30 › 17:30 hrs. Inspiration Session and Closing Remark

  • 01:00 pm - 04:30 pm

    REDEFINING OUR BUSINESS › Meetings & Incentives

    place Lotus Suite 7

    13:00 › 13:10 hrs. Registration 13:10 › 13:20 hrs. Shaping our Industry, by Senior Vice President - Business, Mrs. Nichapa Yoswee 13:20 › 13:35 hrs. Formulating our 2019 Strategic Plan - by Director of Meetings and Incentives Department, Ms. Nooch Homrossukhon 13:35 › 14:00 hrs. New Approach in New Market, by - CEO of Custom Asia, Mr. Sukrit Tanskul - Deputy Managing Director of Destination Asia (Thailand), Mr. Wanchai Thavornthaveekul - Director of Meetings & Incentives Department, Ms. Nooch Homrossukhon - Mr. El Kwang, CEO Untangled (moderator) 14:00 › 15:10 hrs. Call for Collaboration, M&I overseas representatives sharing their marketing plan where we can develop together 15:20 › 16:30 hrs. Co-creation Clinic, an interactive discussion with M&I overseas representatives *coffee/tea break will be provided during the session

  • 01:00 pm - 03:30 pm

    NEW BUSINESS APPROACH › Exhibition

    place Lotus Suite 5-6

    13:00 › 13:30 hrs. Registration 13:30- › 13:45 hrs. Welcome Remarks by TCEB Senior Vice President - Business, Mrs. Nichapa Yoswee 13:45 › 14:30 hrs. Key Trends in the Development of the Exhibition Industry by Regional Manager Asia of UFI, Mr. Mark Cohrane 14:30 › 14:45 hrs. Q&A 14:45 › 14:50 hrs. Achievements in 2018 14:50 › 15:15 hrs. Success Redefined: Exhibition Direction 2019 by TCEB Director of Exhibition Department, Ms. Kanokporn Damrongkul 15:15 › 15:30 hrs. Q&A

  • 01:30 pm - 04:30 pm

    INNOVATION FOR MICE › Intelligence & Innovation

    place Convention Hall A

    1300 - 1330 Registration and TechZone Exhibition 13.30 - 13.45 Opening Session: Embedded Intelligence and Innovation for Digital MICE By Mrs.supawan Teerarat, TCEB Vice President, Stategic Business Development and Innovation Mrs. Jaruwan Suwannasat, TCEB Director of MICE Intelligence & Innovation Department 13.45 – 14.30 Subject: “Global Trend in business travel” By Mr. Tim Foulds, Head of Research at Euromonitor International 14.30 – 15.00 Subject: "Digital Transformation: Creating the Awareness to Leverage the New Opportunity" Fireside Chat: - Mr. Gordon Logan Toh, Managing Director, Meltwater Southeast Asia - Ms. Diandra Cappelut, Marketing Manager, Meltwater 15.00 – 15.30 Coffee Break: Bite-Sized Learning at TechZone Stage 15.30 – 16.00 Subject: “eSports Market - Unlocking Hidden Opportunities in Thailand” By Mr. Chavalit Chanyarakskul, eSport Network Thailand 16.00 – 16.30 Subject: “How The Blockchain Is Changing The Service Industry” By Mr. Darvin Kurniawan, Co-Founder & CEO at Crowdvill

  • 05:00 pm - 06:00 pm

    NETWORKING RECEPTION

    place Convention Hall A

    17:00 › 18:00 hrs. Networking Reception

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