Digital Event Strategist

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COURSE OVERVIEW : The Digital Event Strategists (DES) Certification curriculum was designed by event professionals, for event professionals. The Program features 6 modules online course and a final exam. Along the way, there will be live weekly expert hours” with an expert, available to answer any questions you may have along with 1 hour Exam Prep. Our suggestion is to tackle one module a week, but please feel free to move at your own pace. The modules you will be working through include:

Module 1: Industry Overview+Types of Digital Events
Module 2: Business Plan + Monetization
Module 3: Audience Engagement + Content
Module 4: Technology + Production
Module 5: Marketing + Social Media
Module 6: Measurement + ROI

DES SLACK CHANNEL : As a DES learner, you will have access to the PCMA DES Slack workspace where you can connect with your cohort, share business event industry news, and network with new connections. You will receive the Slack workspace sign-in information prior to the start of the course.

ACCESSING THE COURSE CONTENT : You must create your PCMA account at by 22 April 2021. Then we will notify PCMA to assign DES course to your account.

TAKING THE EXAM : Upon completion of the course materials, you will be eligible to take the DES Certification Exam. Further details for accessing the exam will be provided in advance of course completion.

AFTER THE EXAM : Upon successful completion of the DES course and exam, you will be notified of your Exam Score. Upon Passing the DES Final Exam, you will receive your DES Certification within 2 business days. Your DES Certification will be active for 2 years upon passing the Final Exam.

ABOUT PCMA and DES : The course details could be accessed at
SOCIAL MEDIA : Stay up to date during 2021 DES by connecting with us online. We’ll be posting updates regularly on our Facebook Fan
Pages: MICE Capabilities at

Join our LINE Group: “DES THAILAND"

2HY – HYGIENE AND HYBRID at 2021 DES THAILAND : During the COVID-19 pandemic, MICE Capabilities, TCEB do place a high priority on participants’ health safety and HYGIENE, together with determination to drive MICE & Event industry to last, spread engagement and grow the industry – the HYBRID event is encouraged with new experiences that combine in-person elements with digital and online components. This 2HY – hygiene and hybrid are the future of the MICE industry.

Nuanrumpa Ngambanharn CEM, CMP, CIS, CED
Senior Manager, MICE Capabilities, TCEB
T. +66 2 694 6082 I M. +66 65 598 9449 I Email:

Nubduan Khittirat, CEM, CIS
Senior Executive, MICE Capabilities, TCEB
M. +66 61 442 6954 I E-mail:

calendar Agenda

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  • 08:00 am - 09:30 am

    Registration + Networking Breakfast

    place Hotel Indigo Bangkok Wireless

  • 09:30 am - 10:00 am

    DES Program Orientation

    place Hotel Indigo Bangkok Wireless

  • 10:00 am - 12:00 pm

    Group Study on Module 1

    place Hotel Indigo Bangkok Wireless

  • 12:00 pm - 01:00 pm

    Networking Lunch

    place Hotel Indigo Bangkok Wireless

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